n3ver25

REDESIGN

Rebuild an old site without losing the rankings it already has

An old site people still visit is not something to delete and start over. The most valuable thing in it is the pages search has been sending people to for years. A rebuild done properly moves those across intact, then changes what should change.

Send the current site for reviewSee every package price

Repair or rebuild — how to tell

One question decides it: can the existing thing be built on? Not whether it looks dated. A site with an old look and a sound structure only needs the look changing. A site that looks fine but is thirty plugins nobody dares update does not get better under fresh paint.

The fastest test is to try changing something that ought to be easy — a price on the services page. If you can do it yourself in two minutes, the foundation is fine. If you have to message the developer, and the developer says they will need to look, the problem is structural.

Signs it is a rebuild, not a facelift

Three or more of these and rebuilding usually costs less than pushing the old one further.

  • 01

    You cannot edit the content

    Every price, phone number or photo means waiting on somebody else, which means the site is always behind the truth. The real cost is the opportunities lost while waiting.

  • 02

    It does not really work on a phone

    Not just small text — buttons that miss, tables running off the screen, a menu you have to zoom to hit. On the device most people use.

  • 03

    Nobody holds the code or the accounts

    The previous developer is unreachable, there is no code, and nobody knows where the domain is registered. No amount of redesign fixes that; it needs starting again with everything back in the hands of the business.

  • 04

    Slow enough that people leave first

    A page that takes several seconds to show anything loses people before they read it, and it usually cannot be fixed by shrinking images, because the cause is how the page is assembled.

  • 05

    The systems you need cannot be added

    Booking, payments, a link to the system the office already runs on — and the answer is that the current site cannot do it. That is a ceiling a redesign does not lift.

  • 06

    Browsers warn people about it

    An expired certificate or a security warning has to be fixed before anything else, because nobody who sees it reaches your content at all.

Rebuilding without losing what search already sends you

This is where redesigns go wrong, and the damage is invisible on day one. The site opens, it looks better, and a month later the visitors arriving from search have halved — because the addresses of the pages changed and nothing was left pointing the way.

Preventing it is not hard, but it happens before the work starts, not after the problem appears: inventory every address on the old site, then point each one at its closest match on the new one.

The full sequence, including what to watch in the first week after the switch, is in the article on migrating an old site in stages .

The old site stays up while the new one is built

The new site is built alongside, tested, and switched over on a day you choose. If something is wrong, going back takes minutes, because the old one is still there.

How a rebuild is priced

By the scope of the new work, not by the age of the old site. A five-page company site rebuilt from scratch sits in the Corporate package at THB 10,000, the same as for somebody who never had a site.

Two things make a rebuild differ from a first build. How many old addresses need pointing somewhere — with hundreds of pages, that is real work to count. And whether the old content can be exported or has to be copied page by page.

Every package price is on one page , with what each includes and excludes.

Questions about rebuilding an old site

There is no code for the current site. Can it still be rebuilt?

Yes, and this is common. The content on the pages can be recovered without the code. The one thing that genuinely cannot be replaced is the domain, so if that is still in your hands, everything else is solvable.

Can the current design be kept?

If it works on a phone and reads clearly, yes. Rebuilding it to look the same but work properly underneath is normal work, and it is usually the least disruptive route when your existing customers already know the site.

How long does it take?

It depends on the page count and how much content has to be carried over. A five-page company site is the same 5 to 7 working days as a fresh build. Sites with a lot of old pages need extra time for the redirect work and for checking none of it was missed.

When do the rankings come back?

If the redirects are complete, most of it never leaves in the first place, though the numbers move around in the first weeks — that is normal. What can be verified is whether the technical work was done; the rankings themselves have to be read from Search Console afterwards, and nobody can promise them in advance.

Do I have to take maintenance afterwards?

No. Delivered work carries a year of cover already. Maintenance is a separate thing, worth it for sites with a back office or customer data, and it can be decided at handover.

Send the current site first

What is not working, and what you want the new one to do. I will come back on whether to repair or rebuild, with scope and price.

Get the current site reviewed